Here’s the complete brand guide extracted from the website, ready for Elementor replication:
🎨 COLOR PALETTE
Core Colors
| Role |
Hex |
Usage |
| Canvas / Page Background |
#fdf8f3 |
Default body background (warm beige) |
| Beige Mid |
#f5ede0 |
Alternate section backgrounds, footer |
| Sage (Primary Accent) |
#8aad9f |
Primary buttons, links, accents, icons |
| Sage Hover |
#7a9d8f |
Button hover state |
| Sage Light |
#c8ddd7 |
Badge backgrounds, soft accents, card tints |
| Lavender |
#c9c0d8 |
Secondary accent, quote icons, decorative |
| Lavender Light |
#ede9f4 |
Tinted backgrounds, badges |
| Warm Brown |
#7a5c48 |
(defined but rarely used) |
| Text Primary |
#3d2f26 |
Headings, primary text (deep warm brown) |
| Text Secondary |
#7a6a60 |
Body text |
| Text Muted |
#a89990 |
Captions, italic notes, small text |
| White |
#ffffff |
Cards, trust bar, button text on sage |
Secondary Accent Colors (used sparingly)
| Color |
Hex |
Usage |
| Deep Sage (text on light sage) |
#4a8275 |
Badge text on sage backgrounds |
| Muted Purple |
#7a6a8a |
Badge text on lavender |
| Soft Purple |
#a08dc9 |
Icon color for lavender cards |
| Dusty Rose |
#c9a0b0 |
Icon color for rose cards |
| Terracotta |
#d4956a |
Icon color for warm cards |
| Peach |
#e8b99a |
Dot accent |
| Rose Tint |
#f5dde7 |
Card background tint |
| Peach Tint |
#fdf0e8 |
Card background tint |
| Warm Border |
#f0e6d8 |
Navbar/footer borders |
| Input Border |
#e8d8c8 |
Form field borders |
| Placeholder Text |
#c0aea0 |
Form placeholders |
| Border Tan |
#d8c8b8 |
Outline button borders |
| Border Warm |
#ead9c6 |
Footer divider |
Gradients Used
| Gradient |
CSS |
| Hero (Home) |
linear-gradient(135deg, #fdf8f3, #f5ede0, #ede9f4) |
| Hero (About) |
linear-gradient(135deg, #fdf8f3, #ede9f4) |
| Hero (Founder) |
linear-gradient(135deg, #fdf8f3, #f5ede0, #fdf8f3) |
| Hero (Offerings/Contact) |
linear-gradient(135deg, #fdf8f3, #f5ede0) |
| Hero (HowItWorks/Privacy) |
linear-gradient(135deg, #fdf8f3, #ede9f4) |
| Hero (BookSession) |
linear-gradient(135deg, #fdf8f3, #f5ede0) |
| Quote Section |
linear-gradient(90deg, #f5ede0, #ede9f4) |
| CTA Banner |
linear-gradient(135deg, #8aad9f, #7a9d8f) |
| Personal Message Card |
linear-gradient(135deg, #fdf0e8, #ede9f4) |
| Closing/Reassurance |
linear-gradient(135deg, #f5ede0, #ede9f4) |
| Decorative Blurs |
radial blur of #c8ddd7 at 30% opacity / #c9c0d8 at 25% |
✍️ TYPOGRAPHY
Font Family
| Role |
Font |
| All Text (Headings + Body) |
'Segoe UI', system-ui, sans-serif |
No custom Google Fonts are loaded. The site uses system fonts. For Elementor, use Segoe UI (Windows) or system sans-serif fallback. If you want a closer web-safe match, use “Nunito Sans” or “Quicksand” from Google Fonts — both have a similar warm, rounded feel.
Font Weights
| Weight |
Value |
Usage |
| Light |
300 |
All H1/H2 headings, hero subtitles, large body text |
| Regular |
400 |
Body text |
| Medium |
500 |
Nav links, buttons, labels |
| Semibold |
600 |
H3 subheadings, card titles, footer headings |
Font Sizes (Desktop / Mobile)
| Element |
Desktop |
Mobile |
Weight |
| H1 (Hero) |
48px (text-5xl) |
36px (text-4xl) |
300 (Light) |
| H1 (Book Session) |
36px (text-4xl) |
30px (text-3xl) |
300 |
| H2 (Section) |
36px (text-4xl) |
30px (text-3xl) |
300 |
| H2 (Sub-section) |
24px (text-2xl) |
24px |
300 |
| H3 (Card title) |
18px (text-lg) |
18px |
600 |
| H3 (Small card) |
16px (text-base) |
16px |
600 |
| H3 (Privacy items) |
14px (text-sm) |
14px |
600 |
| Hero Subtitle |
20px (text-xl) |
18px (text-lg) |
300 |
| Body Text |
16px (text-base) |
16px |
400 |
| Body Text (compact) |
14px (text-sm) |
14px |
400 |
| Hero Body |
18px (text-lg) |
18px |
300 |
| Eyebrow / Badge |
12px (text-xs) |
12px |
500, uppercase, letter-spacing: 0.1em |
| Fine Print / Captions |
12px (text-xs) |
12px |
400 |
| Nav Links |
14px (text-sm) |
14px |
400/500 |
Line Heights
| Context |
Line Height |
| Headings |
1.1 (leading-tight) |
| Body text |
1.6 (leading-relaxed) |
| Hero headings |
1.1 |
🔘 BORDER RADIUS
| Element |
Radius |
| Primary buttons |
Fully pill (9999px / rounded-full) |
| Secondary buttons |
Fully pill (9999px) |
| Form submit buttons |
16px (rounded-2xl) |
| Large cards / CTA banners |
24px (rounded-3xl) |
| Medium cards |
16px (rounded-2xl) |
| Form inputs/textarea |
16px (rounded-2xl) |
| Badges / pills |
Fully pill (9999px) |
| Icon containers |
12px (rounded-xl) |
| Images |
24px (rounded-3xl) |
| Trust badges (numbered) |
Fully pill (circle) |
📐 SPACING & LAYOUT
| Element |
Value |
| Page max-width |
1152px (max-w-6xl) — Navbar & Footer |
| Content max-width |
768px–1024px (varies per section) |
| Section vertical padding |
80px desktop / 80px mobile (py-20) |
| Hero vertical padding |
96px desktop / 96px mobile (py-24 md:py-36) |
| Section horizontal padding |
20px (px-5) |
| Card internal padding |
32px (p-8) or 28px (p-7) |
| Grid gaps |
24px (gap-6) to 32px (gap-8) |
| Button padding (primary) |
32px x 16px (px-8 py-4) |
| Button padding (secondary) |
28px x 12px (px-7 py-3) |
| Navbar height |
~64px (py-4 + content) |
🎯 SHADOWS
| Element |
Shadow |
| Primary buttons |
0 10px 15px -3px rgba(138,173,159,0.2) (sage glow) |
| CTA banners |
0 20px 25px -5px rgba(138,173,159,0.2) |
| Cards |
0 1px 3px rgba(0,0,0,0.05) (subtle) |
| Step circles |
0 1px 2px rgba(0,0,0,0.05) |
| Hero hover lift |
translateY(-2px) + larger shadow |
📄 PAGE-BY-PAGE BACKGROUND MAP
Navbar (all pages)
- Background:
#fdf8f3 at 95% opacity + backdrop-blur(4px)
- Border bottom:
1px solid #f0e6d8
- Position: Sticky top
Footer (all pages)
- Background:
#f5ede0
- Border top:
1px solid #ead9c6
- Margin top: 80px
1. Home
| Section |
Background |
| Hero |
linear-gradient(135deg, #fdf8f3, #f5ede0, #ede9f4) |
| Trust Bar |
#ffffff + top/bottom border #f0e6d8 |
| Value Proposition |
#fdf8f3 (transparent / page bg) |
| Quote |
linear-gradient(90deg, #f5ede0, #ede9f4) |
| Offerings Snippet |
#fdf8f3 |
| How It Works Teaser |
#f5ede0 |
| CTA Banner |
linear-gradient(135deg, #8aad9f, #7a9d8f) (sage gradient) + white text |
2. About
| Section |
Background |
| Hero |
linear-gradient(135deg, #fdf8f3, #ede9f4) |
| What This Is |
#fdf8f3 |
| Philosophy |
#f5ede0 |
| Mission & Values |
#fdf8f3 |
| CTA |
linear-gradient(135deg, #f5ede0, #ede9f4) |
3. The Founder
| Section |
Background |
| Hero |
linear-gradient(135deg, #fdf8f3, #f5ede0, #fdf8f3) |
| Story |
#fdf8f3 |
| Beliefs |
#f5ede0 |
| Personal Message |
linear-gradient(135deg, #fdf0e8, #ede9f4) (inside a card) |
| CTA |
#fdf8f3 |
4. What I Offer
| Section |
Background |
| Hero |
linear-gradient(135deg, #fdf8f3, #f5ede0) |
| Offerings Grid |
#fdf8f3 |
| Important Note |
#f5ede0 (white card inside) |
| Who Reaches Out |
#fdf8f3 |
| CTA |
linear-gradient(135deg, #8aad9f, #7a9d8f) (sage gradient) + white text |
5. How It Works
| Section |
Background |
| Hero |
linear-gradient(135deg, #fdf8f3, #ede9f4) |
| Steps Timeline |
#fdf8f3 |
| FAQs |
#f5ede0 (white cards inside) |
| CTA |
#fdf8f3 |
6. Privacy
| Section |
Background |
| Hero |
linear-gradient(135deg, #fdf8f3, #ede9f4) |
| Trust Pillars + Policy |
#fdf8f3 |
| Closing Assurance Card |
linear-gradient(135deg, #f5ede0, #ede9f4) |
7. Book a Session
| Section |
Background |
| Hero |
linear-gradient(135deg, #fdf8f3, #f5ede0) |
| Form |
#fdf8f3 |
| Reassurance Note (inside form) |
#ede9f4 (lavender light) |
| Success State |
#fdf8f3 |
8. Contact
| Section |
Background |
| Hero |
linear-gradient(135deg, #fdf8f3, #f5ede0) |
| Contact + Form |
#fdf8f3 |
| Reassurance Quote Card |
linear-gradient(135deg, #f5ede0, #ede9f4) |
| Closing Note |
#f5ede0 |
🖼️ IMAGERY
Style
- Natural, soft-focus, golden-hour lighting
- Textures (linen, ceramic, grass, warm walls)
- Calm nature scenes (mountains, mist, soft light)
- Candid warm portraits (for founder)
- No clinical/medical imagery, no staged crying, no stock therapy photos
Image Treatment
- Border radius: 24px (
rounded-3xl)
- Soft glow behind: blurred gradient (
#c8ddd7 / #c9c0d8 at low opacity)
- Object fit: Cover
🔘 BUTTONS
Primary Button (Sage Pill)
- Background:
#8aad9f
- Text:
#ffffff, 14px, weight 500
- Border radius:
9999px (full pill)
- Padding:
16px 32px (or 12px 28px for smaller)
- Hover: Background
#7a9d8f, translateY(-2px), shadow rgba(138,173,159,0.2)
- Shadow:
0 10px 15px -3px rgba(138,173,159,0.2)
Secondary Button (Outline Pill)
- Background:
transparent or #ffffff
- Text:
#7a6a60 or #8aad9f
- Border:
1px solid #e8d8c8 or #8aad9f
- Border radius:
9999px
- Hover: Background
#f5ede0
CTA Banner Button (White on Sage)
- Background:
#ffffff
- Text:
#4a8275 (deep sage)
- Border radius:
9999px
- Padding:
16px 32px
Form Submit Button
- Background:
#8aad9f
- Text:
#ffffff, 14px, weight 500
- Border radius: 16px (
rounded-2xl)
- Full width
- Shadow: sage glow
🏷️ BADGES / EYEBROW LABELS
- Background:
#c8ddd7 at 50% opacity (or #ede9f4 for lavender variant)
- Text:
#4a8275 (or #7a6a8a for lavender variant)
- Font size: 12px, weight 500
- Text transform: UPPERCASE
- Letter spacing:
0.1em
- Border radius:
9999px (full pill)
- Padding:
6px 16px
📋 FORM FIELDS
- Background:
#ffffff
- Border:
1px solid #e8d8c8
- Border radius: 16px
- Text:
#3d2f26, 14px
- Placeholder:
#c0aea0
- Focus ring:
2px solid #c8ddd7
- Padding:
12px 16px
- Textarea:
resize: none
This is the complete extracted brand system — colors, type, spacing, shadows, and per-page backgrounds — ready to recreate in Elementor.